www.wisergirls.orgwww.wisergirls.orgJohnson & Johnson - IndexJohnson & Johnson - report - IndexResponding to an
Environmental Disaster
In December 2007, thousands of tons of oil spilled into
the Yellow Sea off the western coast of South Korea after
an oil tanker collided with a barge. It was the largest
spill in South Korean history, contaminating 167 kilometers
of western sea, including 15 beaches and 946 fertile fishing
grounds. Janssen Korea, Ltd. sent a team of employee
volunteers to clean one of the severely damaged areas. By
partnering with local government officials, the team selected
Eoeundol Beach, where cleaning progress had been slow.
Employees, many of whom abandoned their holidays for
this activity, worked hand-in-hand with local residents.
Training Midwives
on Neonatal Care
In Vietnam, the mortality rate
for children under the age of
five is declining, but still high.
Many hospitals and health
care centers in Vietnam lack
proper newborn care facilities
and equipment. Midwives
are not adequately trained
to handle emergency cases
when they arise. In 2007, the
Midwife Training on Neonatal
Care training program
was developed to provide
midwives who are trained to
handle neonatal emergencies.
Johnson & Johnson provided
funding for this program,
which was managed by
the Vietnam Reproductive
BEYOND THE DATA
Photo: Janea Wiedmann
Healthcare Department. The
goals of the program are to
reduce the number of infant
deaths and accidents in hospitals
by improving the medical
knowledge of midwives
across the country, and to
teach doctors and midwives
to become trainers themselves.
Through continued
education, this program
hopes to improve the standard
of neonatal care among
doctors and midwives.
Five different employee diversity groups at LifeScan Inc.
in Milpitas, CA came together in 2007 to support
the Women’s Institute for Secondary Education and
Research (WISER) and raise employee awareness to
a dimension of diversity that serves the community. WISER
is a non-profit organization working to build the first girls’
boarding school in Muhuru Bay, Kenya.
Muhuru Bay is a small fishing village in the Nyanza
province, which has the highest HIV and malaria infection
rates in the country. The province is the poorest in the country,
and due to its political isolation, Nyanza has not participated
in the economic development that has occurred in other
regions of Kenya. As is common around the world, girls suffer
the most in impoverished communities such as Muhuru Bay.
INVESTING IN WOMEN’S EDUCATION
Sponsoring the Beijing
2008 Olympic Games
The Beijing 2008 Olympic Games marks
the first time in history the event has
traveled to China; however, for the past
20 years Johnson & Johnson has been
actively involved in promoting the health
and well-being of Chinese families. The
sponsorship itself was a critical step in
our ongoing commitment to the people
of China. We created a platform to unify
our Chinese brands and enable them to speak with one voice.
Under the phrase, “Yin Ai Er Sheng” which means, “because
we care, we act,” we are sharing our sentiment that caring
for others makes life more meaningful, and we are articulating
the values that are so important to Johnson & Johnson. In that
spirit, we are providing health education to Chinese families,
we are helping and celebrating people who care for others
and we are providing products and services to Olympic athletes
and medical staff.
The Johnson & Johnson Medical Science Centre in Beijing
is the official training center for medical personnel who are volunteering
for the Games. Senior staff from Johnson & Johnson
Medical (China) Ltd. and Xian-Janssen Pharmaceutical Ltd.
are providing training in topics including venue medical care,
spectator care, emergency response, medical venue management
and leadership skills.
Adopting Schools to Engage
Employees in Community Work
At Johnson & Johnson Medical (India) Ltd., employees are
entitled to five working days of CSR (corporate social responsibility)
leave to work on CSR projects in the community. The
Mumbai facility created an “Adopt a School” program and
24 schools were adopted in the neighborhoods or hometowns
of participating employees. The program emphasized infrastructure
upgrades that would have a lasting impact. Drinking
water systems and bathrooms were upgraded in several cases.
Poor sanitation was one of the reasons children, particularly
girls, did not continue schooling. At many of the schools,
safety hazards — dilapidated roofs and ceilings, rotting wood
and electrical hazards — were eliminated.
The province has one of the lowest rates for girls completing
secondary school. Although Kenya has legislated compulsory
primary school, girls often do not complete it due to family
roles, forced marriages and early pregnancies. WISER
recognizes that women are currently the most underutilized
resource in the region and therefore, they are potentially
pivotal in promoting community health.
In addition to raising $40,000 for WISER, LifeScan taught
their employees about women’s equality, HIV/AIDS and the
role of economic under-development in the region. The new
boarding school will accommodate 320 girls; the former
school had space for only sixty. WISER believes that the safe
environment for educating women will cultivate the next
generation of community leaders.
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